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As chairman of Stellantis, Elkann's role now recedes from what it was when the deal was being executed through 2020. Company logo copyright Stellantis. At present, Citroen has three models on sale in India, starting with the C5 Aircross SUV, C3 SUV (petrol & electric) and the upcoming C3 Aircross, with one more model to be launched next year. Prior to joining Groupe PSA in 2017, he held several key leadership positions at, Dr. Partha Datta assumes responsibility for engineering, design, research & development (R&D) operations across the India and Asia Pacific region. He continues in that role at Stellantis at a time when the competition in the off-roading space is intensifying, with new vehicles launched by Ford (the Bronco family) and JLR (a pair of new Land Rover Defenders). Silvia Vernetti was a key member of the team that Sergio Marchionne brought from Fiat when he engineered the acquisition of Chrysler in 2009. In the US, FCA's Jeep and Ram nameplates are top-selling money makers, with Americans spending big on pickup trucks and SUVs. The former FCA CEO has rightly been tasked with leading Stellantis' efforts in the highly profitable US market. The 1973 Lancia Stratos rewrote the rules of rallying for the 1970s. Turn on desktop notifications for breaking stories about interest? Stellantis on Wednesday said it's offering buyouts to groups of white-collar and unionized employees in the U.S., as well as hourly workers in Canada. These include Eagle, Merkur, Daihatsu, Plymouth, Saturn, Suzuki, Scion, Oldsmobile, Pontiac, and Mercury. Tavares is also first to admit he has not done a great job of getting the word out. Maruti Suzuki plans to use the Boosterjet engine in more models. DETROIT -- Stellantis is moving closer to closing its factory in Belvidere, Illinois, as it prepares for the costly transition from internal combustion to electric vehicles. At DS, Foucher's job is to oversee the premium arm of the Citren brand; DS has been set up as a sort of French Buick to Citren's Chevy. Michael Lohscheller has been at Opel since 2012 when it was still GM's European division. Information about the packages will go to employees the week of May 1. The Citroen C3 Aircross is also the first car model developed by its Indian engineering and design team in sync with their Latin American counterparts specifically keeping in mind the India and export market requirements. With the aged Charger and Challenger cars as well as the Durango SUV in need of updates, the Dodge brand doesnt have much left to it, especially with the Journey and Grand Caravan gone. In the short time that they've been formed, the group has put out a series of press releases summarizing how they view each of their brands. Since 2017, Bouchara has led Citroen Indias operations in his capacity as senior vice president of sales and marketing. Not only must a company wind down operations, including reassigning personnel and eliminating advertising, but it must also ensure customers move on to its other brands. Skilled in managing cross-departmental teams. Elkann is a low-key, yet quietly determined, presence in international business and finance. The company, which owns the Jeep, Ram, Chrysler, Dodge and Fiat brands, announced on Wednesday that his replacement would be Natalie Knight, who is currently chief financial officer of global food. In the sprawling new Stellantis empire, it might make sense for some brands to die so that others may live. His mission is to maintain oversight of the Stellantis board and support Tavares in the integration of what is now the most multinational of automakers, at a time when multinational complexity has fallen from favor, with agile upstarts such as Tesla capturing market share in the burgeoning electric-vehicle space. Now is the time to nurture them." If Manley has the clout, and Tavares's ear, he might start by killing some sacrificial lambs: Cut Alfa and Fiat from the U.S. Richard Palmer came to Fiat in 2003 and became something of a right-hand man and steady foil to Sergio Marchionne as the Fiat CEO formed FCA after the financial crisis. Whilk Gonalves Expert on Lighting and Signalization. With her experience and demonstrated business transformation leadership, including a clear ESG focus, she is exactly the right leader to continue accelerating Stellantis Dare Forward 2030 strategy, Tavares said in a news release, referencing the acronym for environmental, social and governance issues. The company is headquartered in Amsterdam.In terms of global vehicle sales in 2021, Stellantis was the world's fifth-largest automaker behind Toyota, Volkswagen . Like Chrysler, Dodge may be expendable unless new product is ported from Europe and rebadged in North America. No comments yet. View and download our annual and semi-annual financial reports. Stellantis, formed in the merger of Fiat Chrysler and France's PSA Groupe, says in a statement that it's reviewing its North American operations to trim costs, become more efficient and protect the competitiveness of its products. the 2023 Cadillac Lyriq midsize crossover, the 2022 MotorTrend Truck of the Year Rivian R1T, the 2022 MotorTrend Car of the Year Lucid Air, first electric muscle car is coming in 2024, powerful sound to go with the first e-muscle car, the Chrysler Airflow crossover concept shown at 2022 CES, the 2023 Alfa Romeo Tonale plug-in hybrid. Will Roland's HQ phone number is +31(800) 361-3700. Stellantis plans to launch 25 all-electric models for the U.S. market by 2030. The offers drew immediate criticism from Shawn Fain, the new president of the United Auto Workers union. We think apart from Mexico and southward, the Fiat brand will disappear from the American and Canadian markets within a year or two. China? Franco-Italian-American powerhouse Stellantis will try to revive Italys Lancia, one of the most shamefully neglected automotive brands in the world, by parachuting in its own chief design officer. CEO Carlos Tavares has emphasized the need to find savings because electric vehicles are 40% more expensive than . Will Roland's Professional Contact Details Email (Verified) w**@stellantis.com Get Email Address Mobile Number (XXX) XXX-XXXX Get Mobile Number HQ +31 (800) 361-3700 Location Austin, Texas Company Stellantis Will Roland's Current Company Details Stellantis Lijnden, North Holland 282,000 Employees automotive 24/7 coverage of breaking news and live events. He will be responsible for developing and expanding Stellantis brands, network and business operations in India - a key growth market of focus for the company globally.. Solid experience in managing and preparing Financial Planning. This story has been corrected to delete a line saying that Stellantis will make buyout offers to 8,000 union workers in Canada. Stellantis, which roughly translates as to brighten with stars, is the fusion of Groupe PSA and Fiat Chrysler Automobiles. The achingly gorgeous Lancia 037 Rallye Group B car remains the last rear-drive car to win the World [+] Rally Championship. The company has about 56,000 workers in the U.S., and about 33,000 of them could get the offers. Become a subscriber. 9,000 domestic sales in total so far. We were hoping for more detail on the new products in the works in the Dare Forward plansimilar to the five-year plans the former Fiat Chrysler Automobiles used to present. On the other hand, Thierry Koskas, CEO, Citroen, who was present at the launch, mentioned that the Asia-Pacific region, including India would play a key role for the companys 2030 target of having 30 percent sales coming from outside Europe. About 5,000 white-collar workers took General Motors up on offers to leave the company this year. On top of that, Dodge sold some 77,000 Chargers, 58,000 Durangos, 40,000 Journeys, and 39,000 Caravans. Tavares tells us engineers have been working on a powerful sound to go with the first e-muscle car. Prior to joining Ahold Delhaize in early 2020, Natalie Knight was the CFO at Arla Foods in Denmark, and held several senior finance positions during her 17 years at Adidas AG in Germany and the U.S., after Investor Relations roles at BASF and Bankgesellschaft Berlin, the release said. Will Roland's colleagues are Aaron Lara, Aaron Tiedje, Aashish Hegde, Abd Malki and more. The European brands will achieve all-electric status faster, although Jeep, the most global of the former Fiat Chrysler brands, is also leading the charge. In some ways, he has a trickier job than his counterpart, Ralph Gilles, who is leading design for the FCA brands plus Maserati. Long experienced in auto journalism, Taylor is based in Italy. CITRON ACCELERA LA CRESCITA IN INDIA, NEL SUD-EST ASIATICO E IN SUD AMERICA: PROGETTATO E COSTRUITO LOCALMENTE, NUOVO SUV C3 AIRCROSS ROBUSTO ALL'ESTERNO, GENEROSO E ACCOGLIENTE . The now-active company is trading under STLA at stock exchanges in Paris, Milan, and New York. Chrysler: Tavares reassures us there are exciting EVs coming for Chrysler and he has no intention of killing the founding brand and emotional pillar of the company. He now has that responsibility for two more big carmakers: Peugeot, with its Citron and DS siblings, as well as Opel/Vauxhall, which PSA bought from GM in 2017. He was a Renault executive for 20 years before he moved to Nissan in 2004 and became a trusted ally of Carlos Ghosn, who formed the Renault-Nissan alliance (Mitsubishi was later added). Its 037 Rallye was the last rear-drive car to win the WRC (in 1983) and it delivered drivers titles to some of historys greatest rally drivers, such as Juha Kankkunen, Miki Biasion, while taking 73 WRC wins through drivers like Sandro Munari, Didier Auriol, Walter Rohrl and Henri Toivonen and Markku Alen. When asked about the exact investment made behind the development of the model, Roland Bouchara, CEO & MD India, Stellantis didn't give any specific number but said the Citroen C3 Aircross has . Stellantis placed the Belvidere plant on idle in February and laid off most of its roughly 1,350 workers. Carl Smiley, chief operating officer, Stellantis India and Asia Pacific, has announced the appointments today. He's been s superstar at PSA since leaving the Renault-Nissan-Mitsubishi alliance when he didn't get the CEO job, and he surprised the auto industry by returning Opel/Vauxhall to profitability after buying the longtime underperforming unit from GM in 2017. After the merger of Fiat Chrysler and PSA Group, Carlos Tavares is CEO of the newly . Small sales have kept Maserati alive in North America. DETROIT -- Another automaker is trying to cut its workforce to trim expenses and stay competitive as the industry makes the long and costly transition to electric vehicles. Palmer remained chief financial officer following the merger of FCA and Peugeot maker PSA Group in 2021. Those Dodges could marry distinctly American designMopar muscle cars being the obvious startwith turbocharged engines and electrified high-performance versions. A Citroen model rebranded as a Chrysler or a Dodge is always a possibility. Her advantage is that the brand is localized in France, taking some of the pressure off. Which one would you like to see it in? For Foucher, the challenge under Tavares could be to retain DS's momentum, which while initially promising has slowed. Roland Bouchara, CEO and MD, Stellantis India presenting a performance report card of the @CitroenIndia #C3 platform since launch. Clockwise from above: Carl Smiley, Dr. Partha Datta, Roland Bouchara. And Tavares wants to increase aftermarket revenue by 50 percent. Tavares has shown himself to be a management miracle worker, with turnarounds at PSA and Opel/Vauxhall brands acquired from General Motors in a $2.3 billion dealin 2017 already under his belt. Part Two Outlines Some Social Problems, Investors And Buyers: Very Confusing Sustainability Choices In The Auto Industry, Phantom Auto Buys Voysys To Boost Remote Operation Capabilities. However, Citroen is working on its C-Cubed programme which will see the introduction of made-for-India models, starting with a compact SUV codenamed C21. She has held numerous positions during her career. Photo: Gnther Molter/Klemantaski Collection/Getty Images. A series of assignments, ascending in influence, followed, and in 2019 FCA named her head of marketing for North America, the company's most profitable region. "There is limits to the . It is Jeep that made Stellantis a possibility. No executive, union, or government wants its division or nation to bear the brunt of any downsizing. The former BBDO advertising executive was immediately tasked with selling one of the automaker's most important vehicles: the Ram pickup truck. Stellantis, despite a slow start, looks at as a market with huge potential. So says Stellantis CEO Carlos Tavares whose team has put together a nine-year strategic plan called Dare Forward 2030 with bold financial predictions as the 14 brands transition to electrified vehicle lineups. The offers follow Ford and General Motors, which have trimmed their workforces in the past year through buyout offers. Photo: Stellantis, Rally Championship. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. Photo: National Motor Museum/Heritage Images/Getty Images, work with CEO Luca Napolitano. First, what to do about stragglers such as .css-xtkis1{-webkit-text-decoration:underline;text-decoration:underline;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:#1C5f8B;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;font-weight:bold;}.css-xtkis1:hover{color:#000000;text-decoration-color:border-link-body-hover;}Chrysler, Dodge, Fiat, Alfa Romeo, Maserati, Lancia, Opel, DS, and Vauxhall. There has been the Gamma Coupe, the Fulvia Coupe, the Flaminia, the Aprilia, the Montecarlo, the Beta Coupe, the Ferrari-engined Thema 8.32 and the Delta Integrale. Tavares now runs the world's fourth-largest automaker. It was not a leader in this space, but the pace of the transition to EVs has been set and Tavares says he is a competitive CEO and in a good position to lead the race. From the April 2021 issue of Car and Driver. Look for more than 100 vehicle launches through 2030, at which point Stellantis will have more than 75 battery-electric vehicle nameplates, including 25 in the U.S., Tavares says. L-R: Roland Bouchara, CEO & MD, Stellantis India; Thierry Koskas, CEO, Citroen; Laurence Hansen, Product and Strategy Director, Stellantis and Saurabh Vatsa, Citroen Brand Head, India at the. Future products for all 14 brands will come from one of four electric vehicle-centric architectures and three software platforms geared to the infotainment center, autonomous drive technology, and artificial intelligence. FCA was a complex financial entity: the stock traded on the NYSE, but the global headquarters was in London, and the company was registered in the Netherlands. All three companies are investing billions to build at least 10 battery factories in North America to handle expected demand for EVs. But in a world with a hard-on for mergers and shareholders, the new companyvalued at $52 billion when formedbrings the same old problems. The Pacifica minivan as a lasting nameplate is in decent shape, so this model could be moved to another brand and sold there. One brand, Hummer, returns as a sub-brand of GMC, but the others are likely gone for good. But Stellantis now has 14 brands, including Chrysler, Dodge, Jeep, and Ram, giving it a strong legacy presence. Stellantis is the new group that owns a total of 18 brand names, including some of the best-loved marques on the market. Its D50 Formula One car was so good that it delivered five Grand Prix wins after it was sold to Ferrari, taking Juan Manuel Fangio to the World Championship in 1956. Instead, the new company will likely review its numerous brands, the markets where these vehicles are sold, and the future of the company as electrification and driving autonomy weigh in. Will Roland's email address is w**@stellantis.com. Thats how Plou revived Citroen when he took over in 1999, and he was in charge of PSA from 2009 until the Stellantis merger earlier this year. A pure off-road SUVwe're thinking Jeep Wranglerand a family SUV will follow in 2024. The maker of some of the worlds most legendary cars, Lancia drifted beyond mediocrity and into palliative care under the stewardship of Fiat Chrysler Automobiles, but Stellantis is determined to give it one last shot. Stellantis is already ahead of schedule in its goal of achieving $5.5 billion (5 billion euros) in merger synergies by the end of 2024. "We are working on the Large platform of Stellantis, and we will no longer use the Giorgio," Jean-Philippe Imparato, CEO of Alfa Romeo, said in April 2021 as per a report from Forbes.. Does Your Car Jerk When Accelerating? Over the past twenty years, he has worked in senior leadership positions across international industrial and commercial operations, governance, business development projects, engineering and vehicle integration. Fiat is expanding its line up and design changes are i the works. For Stellantis, holding on to junk brands and expecting them to turn to gold could prove fatal. Welcome to the Official Global Website of Stellantis, a leading global automaker and provider of innovative mobility solutions. The first EV, a "lifestyle family car" is due in 2025 and will likely be based on the Chrysler Airflow crossover concept shown at 2022 CES. "I have no intention to bring more brands to the U.S. right now," Tavares says. Learn more about our sustainable business model that creates shared and long-lasting value for all stakeholders. He needn't worry much about Ram, whose profits make it worth a half-dozen Stellantis brand laggards, or Jeep, FCA's crown jewel. This included the end-to-end execution of the Citron brands recent launch in our market and its first product in India the new Citron C5 Aircross. Get live Share Market updates and latest India News and business news on Financial Express. The world's largest growth market is terra incognita for Stellantis, and Tavares has to change that situation quickly or expand sales in other Asian countries to make up for what Stellantis is losing out on there. But the product tidbits we did glean from the plan and our time with Tavares include: Jeep: The first electric Jeep is a small urban SUV that will be a new nameplate and use the STLA Small electric vehicle platform. He joined the Japanese automaker in the early 2000s and completed his tour of duty in the Renault-Nissan-Mitsubishi alliance with a stint at Mitsubishi before heading to PSA in 2019. Franco-Italian-American powerhouse Stellantis will try to revive Lancia, one of the most shamefully neglected automotive brands in the world, by parachuting in its own chief design officer. What happens if the SUV-and-pickup party is deflated by regulations or a renewed interest in cars? All rights reserved. Stellantis push to cut thousands of jobs while raking in billions in profits is disgusting, Fain said in a prepared statement. All Rights Reserved. Plenty of people would prefer a sporty Dodge-branded crossover to a Kia or a Toyota. For without this fast-growing and now global brand, the merger might not have happened. Whats the Future for Chrysler and Dodge Under Stellantis. In 2019, FCA achieved the worst corporate . Im convinced that she will play a strategic role in setting the new impetus and unleashing the great potential of Stellantis value.. A 1992 Chrysler hire, Gilles had capped a long career in the auto industry by taking charge of the entire FCA side of Stellantis' design portfolio, minus Alfa Romeo. It will take five or six years for the industry to absorb the higher cost. Photo: Stellantis. Each of the 14 brands has developed a transition plan and they all feed into a corporate goal to double revenue to $335 billion (300 billion euros) by 2030; it was $168 billion (152 billion euros) in 2021. Our storied and iconic brands embody the passion of their visionary founders and today's customers in their innovative products and services: they include Abarth, Alfa Romeo, Chrysler, Citron, Dodge, DS Automo Will Roland's role at Stellantis is SVP Media, Consumers, and Analytics. Opinions expressed by Forbes Contributors are their own. Palmer was described as "the most important executive at Fiat Chrysler Automobiles that most people outside of the company and Wall Street never see," according to a 2015 Free Press article on his impact. When asked about the exact investment made behind the development of the model, Roland Bouchara, CEO & MD India, Stellantis didnt give any specific number but said the Citroen C3 Aircross has been completed by its team in the country, which makes it one of the few global players to have capabilities to design, develop and manufacture a vehicle right from scratch. What can be said about the Chrysler brand which will turn 100 in 2025? Peugeot: The CEO also repeated his stance that none of the PSA brands will be sold in North America. That term means it intends to shut down the plant. Some of these legacy brands, defenseless against nimbler rivals and electric disrupters, cannot survive. A 20-year veteran of PSA, Jean-Pierre Plou will now oversee the European piece of Stellantis' portfolio, except for Maserati. Dodge can be that brand, with still viable equity and fond associations for many Americans. Today, Stellantis announced what it described as "a comprehensive electrification strategy" that includes a new 30 billion investment. A skeptic might say it doesn't cost Stellantis much to keep Chrysler or other hangers-on. During his tenure at FCA, Partha was also the director of technical centres in Chennai and Pune, as well as the head of product engineering in China. Contact Eric D. Lawrence: elawrence@freepress.com. SVP, Strategy and Operations. Analysts believe Fiat's plant in Kragujevac, Serbia, and the Vauxhall and Opel plant in Ellesmere Port, U.K., are especially vulnerable because they're not on Stellantis's de facto home turf in France, Italy, or the U.S. Other plans include doubling sales of pre-owned vehicles by the end of the decade at which point a third of all sales will be done online as part of an effort to reduce distribution costs by 40 percent. He will be responsible for. Stellantis needs a healthy car-and-crossover brand in the U.S. Photo: [+] Stellantis. He became head of all things Ram in 2021, and that means he's looking after a Stellantis cash-printing machine. Before Maserati, which he joined in 2019, he had been at Nike for two decades. This included the end-to-end execution of the Citron brands recent launch in our market and its first product in India the new, Bouchara has a strong and diverse experience in international automotive and consulting businesses. I am very honored we can leverage on such a diverse team of professionals to work together for the success of Lancia.. Stellantis was not on most EV-watchers' radar. The Nissan culture that Cobe came from knows how to juice sales, so the big question is whether he keeps Citron on an even keel or tries to drive sales higher with the understanding the brand is now part of a group that includes former competitors from FCA. You can always talk to sales if youre interested in advanced plans. Manley was running the critically important Jeep brand when FCA CEO Sergio Marchionne died in 2018. Erick Piermont/AFP/Getty Images; Stellantis; Filippo Alfero/Getty Images; Samantha Lee/Insider. Stellantis came into being in early 2021 when Fiat Chrysler. Dr. Partha Datta assumes responsibility for engineering, design, research & development (R&D) operations across the India and Asia Pacific region. A hands-free Level 3 AutoDrive system will be available in 2024, developed in partnership with BMW. For Tavares, she brings a long historical memory, an understanding of Fiat, and the big-picture thinking that Marchionne was known for. Combining the 4.8 million FCA vehicles with the 4.1 million of PSA puts Stellantis just ahead of General Motors in global market share, making the newly merged group the fourth-largest automaker . It has delivered some of the worlds greatest and most beautiful cars but, sadly, rarely pieced them together well enough to compete with the Germans. Switching to our reliably self-interested American view: How will Manley make sure we get our fair share of development dollars, investment, models, and jobs? Going forward, while Citroen has not clarified the number of models it aims to introduce in the coming years, it is evident it will introduce several models (in petrol and electric) to grab a share of the lucrative Indian passenger vehicle segment. Lancia is an iconic brand, which will be restored to its central historical position in Europe, leveraging on its huge potential., Stellantis design chief Jean-Pierre Plou (left) has jumped across to the troubled Lancia brand to [+] work with CEO Luca Napolitano. Stellantis N.V. is a multinational automotive manufacturing corporation formed in 2021 on the basis of a 50-50 cross-border merger between the Italian-American conglomerate Fiat Chrysler Automobiles (FCA) and the French PSA Group. Stellantis is also home to some of Europe's largest automakers, such as Peugeot, Opel, and Fiat, and the luxurious Maserati. In India, Jeep currently has the Compass and the Wrangler on sale and has plans to introduce a three-row Compass-based SUV (called the H6) to rival the likes of the Volkswagen Tiguan Allspace and Skoda Kodiaq and a compact SUV in the near future. The right-hand model based on the modular platform was developed over four years, and also marks Citroens focus now competing with the market leaders (read Korean counterparts) to grab a piece of the lucrative above 4-metre SUV market share. Photo: John Keeble/Getty Images, to Ferrari after Alberto Ascari's death. Currently, Scott Roland works as a Head of Procurement, Process at Stellantis. A Hyundai Creta-rivalling midsize SUV is also in the works but is not expected to arrive until after 2022. Stellantis aspires to become the greatest, not the biggest, while creating added value for all stakeholders, as well as the communities in which it operates. The UAW contracts expire in September. Will Roland's business email address is w**@stellantis.com. Last week, Fain told reporters that hes unhappy with all three companies over efforts to unionize new joint-venture factories that will make battery cells for future electric vehicles. Stellantis designed its new internal-combustion Hurricane engine to meet current and expected emissions regulations, which means it eventually could replace the aging . Christian Meunier is an unlikely chief for the Jeep brand, whose deep legacy and iconic global status make it Stellantis' most vital nameplate. Stellantis on Wednesday said it's offering buyouts to groups of white-collar and unionized employees in the U.S., as well as hourly workers in Canada. It's unclear how long he can stick to that. On Tuesday, Stellantis released what it touted as a long-term plan to transition to greater electric vehicle production. Prior to joining Groupe PSA in 2017, he held several key leadership positions at Renault including, managing director UK, head of Europe NSCs (Germany, UK, Spain and Italy), and SVP sales and marketing for Asia Pacific and China. Shell be based in Auburn Hills, where Stellantis has its U.S. headquarters. Carrying over from Richards successful history with FCA, he has significantly contributed to the success of the merger to form Stellantis and to its integration over the past two years, Tavares said. Citron's market share has been narrowly bound for decades, in a 4% to 5% range in Europe, but the overall annual sales trend has traced a negative curve down from nearly a million units in the early 2000s to just over 600,000 in 2019. Tavares' track record is stunning. Citron is one of the world's great, historic auto brands, developing alongside nameplates such as Ford, Fiat, Buick, and the other members of the French "Big Three," Peugeot and Renault. The 300 is aged and isnt likely to survive. Powered by our diversity, we lead the way the world moves. You may remember some, while others are relatively unknown except to the diehard enthusiast. Both Roland and Partha assume their new roles effective immediately. Stellantis CEO Carlos Tavares said hes delighted that Knight is joining the company. Together, Palmer and Marchionne paid off the US government's bailout investment and made good on Chrysler's 2009 bankruptcy reorganization, taking FCA public in 2014. He will take full responsibility for the Jeep and Citroen brands, and for the Groups manufacturing operations. Toyota, Hyundai, and Honda have wisely hedged their bets by continuing to offer vehicles in all sizes and shapes, including enthusiast models. Maserati, Alfa Romeo and Lancia have all struggled to reach their targets in the last 30 years, though all have been hampered by a lack of resources from FCA. Alfa Romeo: The Alfa Romeo brand is back in the black with plans to continue to sell vehicles in the U.S., Europe, and China.

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